With a goal to sit amongst the top tier of New Zealand musicians, TOMORROW PEOPLE achieved exactly that in less than 2 years since their birth in 2010. Several years later, they have cemented themselves in the commercial music scene after releasing 2 full length albums, 2 EPs, 40 radio singles, 21 music videos and 5 music features with other artists. A studio project turned live stage show, the 7-piece band are purveyors of what they describe as ‘sunshine reggae’. Focused on providing a mid-tempo sound that, while clearly reggae-centric, adds touches of dancehall ragga to its colour. It is a sound built around strong vocals, soothing harmonies, catchy hooks, aggressive ragga raps, and feel good riddems
Labeled by some as the hardest working band in the country, this is likely due to the fact that Tomorrow People wrote, recorded, produced and mixed all their music themselves. Or it may be because they edit their own videos, design their own artwork, manage their own strategies, devise their own marketing plans and book their own tours, all while holding down full-time day jobs.
2021 will saw them begin their #FirstFridays campaign where they are on a mission to release one song on the first Friday of each month.